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In early 2024,Marvel Comics’bold decision to change buff ' amusing book experience for allX - Men“From The Ashes ” affiliation - ins by hiding an additional laughable page behind a QR computer code was meet with unfavorable feedback . amusing serial likeWolverineandUncanny X - Menall had this fresh wave of QR content – yet now , Marvel Comics has since made the determination to forgo the exercise , in light of lover ' pushback .
While many devotee were not thrilled about the QR Codes , Brevoort notes that the underground additional page was meant to be bonus depicted object , as opposed to an uncompleted story .
Marvel Pauses Its Use Of QR Code “Bonus Material” After Comic Readers' Poor Reception Of The Tactic
In his explanation of the QR codes ' removal , Brevoort also note that thecurrent ongoingX - Menseries , which no longer contains the QR code will include few pages , since the additional subject matter was not meant to be consequential to the story . Nevertheless , many readers were not fan of the multimedia system marketing campaign , and so Marvel ’s decision to discontinue it makes common sense . Upon the spillage of Marvel ’s new code system , there was an outcry from unsatisfied fan who were perplexed by the attempt at invention and media mixture .
One major concern was that physical comic books were preface a digital view , meaning mass would have to use their phone to skim the computer code and show the concluding page on a low digital covert . Many noted the fresh format made register the last page difficult , as it is not in its destine upscaled mannikin . Marvel ’s Tom Brevoort commentedon the matter in response to a fan ’s enquiry :
Question : Does Storm # 1 deficiency of a QR page imply the practice is done ? Initially , it was tell it would be for all From The Ashes Word of God , but oh my god it made my day to have the last page printed rather of hide away . I ’m a bit confused about what does and does n’t have one , it seems like Dazzler did n’t but Wolverine did ? I ended up not pluck up a few Book because of missing varlet , would ’ve been nice to see this publicise better .
Tom Brevoort : Well , first off , I hump that you do n’t want to believe me when I say this , Andrew , but none of those X - Books was missing a page . And what this meant for STORM is that you in reality got a Sir Frederick Handley Page few in that title than you did on the others — because those QR computer code pages were fillip content , not an actual necessary part of the stories at all . In the oddment , though , turn over all of the pushback that we saw from lover on the initial ones , I simply discontinue doing them for the book launching in September and by and by . Why put in the extra effort just so that fans could be infelicitous with us ? It did n’t make signified at that power point .
As Brevoort stated , it was his editorial decision to stop the practice , which " did n’t make sense " to double down onif that much of the fanbase disliked it .
Marvel Comics Tried Something New With Its X-Men Reboot – But The Attempt Left Fans Dissatisfied
Will Marvel Comics Revisit The Concept Of Mixing Physical And Digital Media?
Another primary ill fromX - Menfans was the misconception that Marvel was selling uncomplete Cartesian product , deter hoi polloi from purchasing risible book that hold in a QR Code . Brevoort clarifies this mistaking , informing readers that the last QR code was a material body of fillip capacity but as of September 2024,the newly releasedX - Mencomicswill not let in the extra pageboy . Interestingly , the fan who posed the initial doubtfulness suggested more selling fence the QR computer code would have helped to explicate its object lens – something Brevoort neither affirmed nor disputed .
The Krakoa Era let down its promise to fans of the X - Men dealership , as far as its senior editor is refer . But how does Marvel plan to amend this ?
Ultimately , Marvel ’s inclusion of the QR code at the end ofX - Mencomics was a departure from its common data format , go away a lot of readers obscure about its mean function . The conception of mix strong-arm comic books with the forever growing digital landscape was a novel conception tomodernize the traditional art of comics , butultimately , the pushback signified QR code were not the right instruction to go in at this metre . Still , as theX - Menfranchise returns to its roots , it begs the question of whetherMarvelwill revisit the notion of shuffle physical and digital media in the future .
Source : Tom Brevoort Substack
The X - Men franchise , make by Stan Lee and Jack Kirby , center on mutant with sinful ability . Led by the muscular telepath Professor Charles Xavier , they battle discrimination and nefarious mutants threaten humanity . The series explores themes of multifariousness and adoption through a blend of action , play , and complex quality , spanning strip , animated series , and megahit plastic film .
The X-Men franchise, created by Stan Lee and Jack Kirby, centers on mutants with extraordinary abilities. Led by the powerful telepath Professor Charles Xavier, they battle discrimination and villainous mutants threatening humanity. The series explores themes of diversity and acceptance through a blend of action, drama, and complex characters, spanning comics, animated series, and blockbuster films.
The X-Men franchise, created by Stan Lee and Jack Kirby, centers on mutants with extraordinary abilities. Led by the powerful telepath Professor Charles Xavier, they battle discrimination and villainous mutants threatening humanity. The series explores themes of diversity and acceptance through a blend of action, drama, and complex characters, spanning comics, animated series, and blockbuster films.
