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Barbiefans are in for a kickshaw as Mattel squad up with TOKYOPOP to bring the iconic chick into the world of manga . The partnership between the global toy giant and the popular graphic novel publishing company tick off a new chapter for Barbie , a dealership that systematically creates new and enjoyable content . start in 2026 , devotee can look original manga - style graphical novels that promise to deliver fresh , imaginative dangerous undertaking tailored for child aged 8 - 12 .
This venture hints at Mattel ’s growing interest in expanding its storytelling across raw mediums . By go Barbie with TOKYOPOP ’s originative expertness , this project has the potential toresonate with a novel generation of fan while staying unfeigned to the bird ’s iconic roots .
Barbie’s New Manga Era Begins
A Fresh Take on Barbie Through Manga-Style Storytelling
The collaboration between Mattel and TOKYOPOP offer an exciting opportunity to explore Barbie ’s globe in a room never seen before . Manga is known for its unequalled art style and stories , and is the perfect spiritualist to showcase Barbie ’s escapade while invoke to a younger interview . The upcoming manga will likely search themes of friendly relationship , ambition , and creativeness , which are all qualities that have determine Barbie since her launching in 1959 .
Among Netflix ’s steel - fresh comer is the highest - gross movie from 2023 and one of the self-aggrandising movie phenomenons in recent memory : Barbie .
While this is not Barbie ’s first foray into comics , it might be her boldest . Over the year , Barbie has decorate projection screen and shelves with pic , Book , and comics , but espouse a manga manner could attract fans of Japanese pop culture while expanding her already extensive fanbase .
Hot Wheels Joins the Ride in Mattel’s New Manga Universe
This tidy sum is not just limited to Barbie . The partnership also include original manga adaptations for Mattel ’s Hot Wheels brand , proving an even magnanimous cause to redefine their iconic property . By targeting children age 8 - 12 , Mattel and TOKYOPOP are tapping into a demographic that thrives on imagination in taradiddle and fun visuals .
The 2026 launch aligns with a maturate global interest in manga and graphic novel , assure that these adaptations will have an even larger audience . This collaborationism is a brilliant movefor Mattel to tie in with fans beyond toy dog and movies , offering layered , story - driven experiences that celebrate their beloved blade likeBarbiein new ways . With this challenging crossover , Mattel and TOKYOPOP are specify to go forth a long - hold out impression on both the manga and toy diligence .
Source:@TOKYOPOPon X
Barbie is a multimedia enfranchisement that start with the original Barbie doll create in 1959 by Ruth Handler , who would go on to be a co - beginner of Mattel . Over a billion Barbie dolls have been betray since then , which spawned several TV shows , movies , video games , and other merchandise . In 2023 , a Barbie moving picture starring Margot Robbie was released .
Custom Image by Lee D’Amato
Barbie is a multimedia franchise that started with the original Barbie doll created in 1959 by Ruth Handler, who would go on to be a co-founder of Mattel. Over a billion Barbie dolls have been sold since then, which spawned several TV shows, movies, video games, and other merchandise. In 2023, a Barbie movie starring Margot Robbie was released.
